Archive for May, 2006

ZEN AURVANA

May 28, 2006

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Hit the streets with high fidelity audio. The Creative ZEN AURVANA In-Ear Earphones are premium earphones that significantly reduce up to 90% of ambient noise.

Ergonomically designed, the ZEN AURVANA In-Ear Earphones completely transforms your listening experience. Powered by efficient Balanced Armature drivers, the earphones are acoustically tuned for exceptional audio performance.

Price: SGD$ 235
Flash Demo

Apple files suit against Creative Technology

May 19, 2006

Apple has countersued Creative Technology, alleging the company infringes four patents it holds for digital music players.

The news follows Creative’s move to sue Apple earlier this week, alleging its rights to enforce a patent it holds on user interfaces, which it calls the “Zen Patent”. Apple filed its suit in a Wisconsin District Court on May 15, the same day Creative filed its own against Apple, reports the Herald Tribune.

A seemingly surprised spokesman for Creative told the Herald Tribune: “Creative proactively held discussions with Apple in our efforts to explore amicable solutions. At no time during these discussions or at any other time did Apple mention to us the patents it raised in its lawsuit.”

CREATIVE SEEKS U.S. INTERNATIONAL TRADE COMMISSION INJUNCTION AGAINST APPLE COMPUTER

May 15, 2006

Creative Technology Ltd., today announced that it has filed a complaint with the U.S. International Trade Commission requesting that the Commission institute an investigation of whether Apple Computer Inc. has violated Section 337 of the Tariff Act of 1930 through its importation and sale after importation into the United States of iPods and iPod Nanos that infringe U.S. Patent 6,928,433, which Creative refers to as the “Zen Patent.” As relief, Creative is seeking an exclusion order and cease and desist order against Apple Computer Inc. The orders sought would prohibit Apple Computer Inc. from engaging in sales, marketing, importation or sale after importation into the United States, or other infringing activities in the United States with regard to the infringing iPod and iPod Nano products.

Creative also filed a lawsuit today against Apple Computer Inc. in the United States District Court for the Northern District of California that seeks an injunction and increased damages for Apple Computer Inc.’s willful infringement of the Zen Patent.

The United States Patent Office issued the Zen Patent to Creative on August 9, 2005 for its invention of the user interface used by most portable digital media players, including many of the Creative Zen and NOMAD Jukebox MP3 players and competing players such as the iPod, iPod Nano and iPod mini.

Press Release >
What is the Zen Patent?

[Creative’s shares have fallen to an all time low of SGD$8.9 recently but bounced back to $9.2 today. If now is not the best time to buy its shares, I don’t know when is.]